Diana

Diana

Diana

Zelvin

Zelvin

Zelvin

Become the badass you already are.

Become the badass you already are.

  • THREE DECADES IN PRACTICE

  • PSYCHOTHERAPIST × ENTREPRENEUR

  • 70+ TALKS SINCE 2020

  • LEADERSHIP · CONFIDENCE · CONNECTION

Two flavors of badass.

Both are grounded in the same belief: to become unstoppable, you need both the strategy and the psychological clarity to execute and thrive.

Both are grounded in the same belief: to become unstoppable, you need both the strategy and the psychological clarity to execute and thrive.

ABOUT DIANA

Meet Diana.

I've spent thirty years as a therapist, with a practice in New York since 1996. I've also built businesses, raised millions, led teams, and lost things I'd worked years to build.


Having worked with founders, artists, executives, and people in genuine crisis, my work all has come down to the same thread: help people see what's actually in the way, and help them move through it.

"Diana lifted me up at a time when I needed it the most. She is an incredible listener who is able to transform information and feelings into helping direct and shape the journey ahead. Diana is a joy to work with!"

Jackie Cuscuna 

Founder, Ample Hills Creamery

KEYNOTES AND WORKSHOPS

Bring Diana to your audience.

Keynotes, workshops & trainings that go deeper than tactics and give audiences tools they actually use.

THE DIANA DIFFERENCE

A different approach to coaching.

Most coaching gives you a plan, a reframe, or a system, and that can be useful for a while. The problem is that the same patterns usually show up again three months later wearing slightly different clothes, and you're back to square one.

Diana integrates both psychology and entrepreneurship. Thirty years as a psychotherapist taught her how people actually change, and decades of building businesses showed her how to turn that into a plan you can actually use. That's what's hard to find elsewhere, and it's what most clients say makes the work stick.



See Clearly

Understand what’s actually driving the problem.

Build the plan

Create strategy that solves the real bottleneck.

Move differently

Build confidence, leadership, and follow-through that last.

See Clearly

Understand what’s actually driving the problem.

Build the plan

Create strategy that solves the real bottleneck.

Move differently

Build confidence, leadership, and follow-through that last.

THE BADASS FRAMEWORK

A framework for becoming truly unstoppable.

Systems and strategy both matter. They only work when the person running them has the confidence and self-awareness to follow through.

Bold

Bold

Bold

no. 1

Confidence, visibility, decisive action.

Ambitious

Ambitious

Ambitious

no. 2

Vision, growth, and alignment with what you actually want.

Disciplined

Disciplined

Disciplined

no. 3

Habits, consistency, implementation.

Attuned

Attuned

Attuned

no. 4

Emotional intelligence, real listening, stronger relationships.

Systems

Systems

Systems

no. 5

Structures that support focus and growth.

Strategies

Strategies

Strategies

no. 6

Targeted moves that drive revenue and results.

GET STARTED

Ready to become unstoppable?

You've gotten yourself this far. Let's figure out the next part together.